Google Analytics

Measurement Plan Activity

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General Google Analytics Resources

• Official Google Analytics Blog
• Occam's Razor - Avinash Kaushik's, Google
• Analytics Talk  - Justin Cutroni's, Google
• LunaMetrics Blog
  
• Higher Ed Analytics (blog)
• Periodic Table of Google Analytics (Courtesy of: Depth of Knowledge by Jeffalytics)
  

Technical Google Analytics Resources/Articles

• Campaign URL Builder
• URL builder Spreadsheet
• Event Tracking (option 1)
• 10 Ideas for Event Tracking
• Google Tag Manager (explained)
• Google Tag Manager (sign up and implement)
• 7 Google Analytics Filters to Understand Your Visitors
• 8 Useful Google Analytics Filters (some repeats)
• Event Tracking (Google Developers)
• Combining / and /index for reporting purposes